Casablanca

Retouching and creation of Web assets

I collaborated closely with the creative team at Casablanca Paris to provide comprehensive support for their web assets in preparation for their highly anticipated collection launches in 2024. 

A significant volume of retouching, masking, and file preparation was completed within a restricted timeframe to best support the successful launch of the collection. This process involved meticulous attention to detail, ensuring that every image met the brand’s exacting standards for colour accuracy, clarity, and scaling. All images courtesy of casablancaparis.com.

A variety of masking techniques were used to isolate key elements, allowing for precise adjustments to shadows and textures.

Example of isolated model shot.

Colour balancing was implemented to provide consistency for products with multiple shots

Scaling was applied to all imagery to provide consistency through all final web assets.

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Adidas / Euros 2024

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Edith Holden